Principle:Flama fully embraces the Cradle-to-cradle design, a biomimetic approach to the design of products. The basic idea is to model human industry on nature's processes viewing materials as nutrients circulating in healthy, safe metabolisms. Future goal: To build 100% organic and fully sustainable surfboards.
// RAW MATERIAL: WOOD
Principle: To obtain wood exclusively from FSC certified plantations and with environmental guarantee. Future goal: To get wood from the closest local plantations as possible.
// SECONDARY MATERIALS
Principle: To prioritize the use of the safest and ecofriendlier glues and wood treatment products available in the market. Future goal: To use exclusively products that are fully biodegradable.
// ENERGY RESOURCES
Principle: To minimize the amount of energy used during the whole construction process. Future goal: To use only natural power sources and manual energy.
// DEVELOPEMENT & INVESTIGATION
Principle: To prioritise organic or reciclable materials and avoid the use of chemical based products. Future goal: To build the most environmentaly friendly and socially responsible surfboards.
// TRANSPORT & LOCALIZATION
Principle: To minimize the transportation process of the prime material and finished product. Future goal: Producing surfboards as close to the sales location as possible, utilizing the philosophy of “local plantation, local construction, local shaping”.
// SOCIAL AWARENESS
Future goal: To get people to know and understand the environmental benefits of the Flama concept and the use of paulownia wood for making surfboards.
